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Wow, it's a thought-provoking headline from a '40s women's magazine. Once I got over admiring the suave layout, I began to wonder how anyone could think that nutrition even played a part in the typical diet of the day. Here's why...

I don't have any problem with people donating bacon fat to the war effort,
though I'll admit I am a
little curious as to just what the war effort used to do with it. I'm even more curious, however, as to why anyone would want to take a perfectly
nice steamed broccoli and "season" it so it tastes like bacon fat.
Perhaps the biggest question of all: Just what kind of "food value" did they think bacon fat had, exactly?
I am a little disappointed that no one suggested using it as a substitute for Brylcreem, though.
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Why have you never heard of the "Karo Kid"? I'd imagine that ad campaign
must have been one of the most unsuccessful ones in history. I swear that picture gave me nightmares the day I
scanned it in. "Strong and healthy" my ass! Try "creepy and offputting," if you're looking
for truth in advertising. Speaking of truth in advertising, did people really think that corn syrup was good for babies? I'm trying to picture a family that would keep a pitcher of corn syrup on their table to pour on top of everything. Except I keep getting distracted because the stupid Karo Kid skeeves me out so badly. |
Mm, those anchovies, olives, the Clear French
Dressing and particularly those "spicy luncheon meat strips" are just "packed with vitamins."
Oh, yeah, there are a
few token vegetables, just so they can call it a "salad" (sorry, but a couple of mangy lettuce leaves
lining the plate doesn't count). And hey, that looks like it might be one entire carrot sliced up wafer thin for
decoration around the edges! They also claim there are radishes and celery, not that I can find them. Oh, wait, I think I might see
a few celery sticks masquerading as luncheon meat. This recipe is from the '50s, so I think it's pretty safe to
say that "nutrition" hadn't reared its ugly head by then either. |
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